Website development for “Patriarch House” hotel complex

A website for the hospitality business is a key sales and communication tool with guests. Through the internet, users explore the complex, view room options, check prices, and make booking decisions. The “Patriarch House” Hotel Complex needed a modern website that reflects its atmosphere and service level, while enabling direct bookings without intermediaries. The project covered the full cycle: from analysis and planning to launch and staff training.

Client request

The previous website looked outdated, lacked an online booking system, was poorly adapted for mobile devices, and did not reflect the hotel’s status. This led to lost clients and dependence on aggregators. Key requirements included:

• modern design with a focus on visual content;
• catalog of rooms with photos, prices, and detailed descriptions;
• online booking system with card payments;
• separate pages for the restaurant, conference halls, and promotions;
• multilingual support (Ukrainian and English);
• responsive interface for correct display on smartphones and tablets.

Project Goals

• Create a unique design reflecting the hotel’s atmosphere and level of service.
• Develop a clear structure with intuitive navigation.
• Implement online booking and payment functionality.
• Create sections for additional services: restaurant, conference halls, promotions.
• Enable a multilingual interface.
• Prepare the site for SEO and advertising campaigns.
• Ensure easy content management for hotel staff through the admin panel.

Solution

Analysis

Before development, competitor sites and audience expectations were analyzed. Special attention was paid to mobile usability, as a significant portion of bookings comes from smartphones. The insights helped define the optimal structure and visual accents.

Planning

The site was designed for simple navigation. Main sections include:

• Home page: Visual banner with hotel photos, “Book a Room” button, key advantages, guest reviews, and current promotions.
• Rooms: Catalog of room categories with photos, descriptions, prices, and features. Filtering by type and price is included.
• Restaurant: Section with photos, cuisine description, and table booking option.
• Conference Halls: Page detailing halls for events, capacity, equipment, and seating arrangements, with a request form for commercial proposals.
• Promotions: Block for special offers and seasonal packages.
• Contacts: Map, phone numbers, feedback form, and quick call/WhatsApp buttons.

Design

The visual design uses light tones with an emphasis on large interior photos. It highlights comfort and premium quality while guiding users to key actions. Booking buttons are highlighted with contrasting colors to increase conversions.

Development

The website functionality includes:

• room catalog with filters and detailed descriptions;
• online booking system with automatic confirmation;
• integration of online payment and prepayment;
• restaurant and conference hall pages with photos and service descriptions;
• promotions and special offers section;
• multilingual interface (Ukrainian and English);
• blog for news and articles to support SEO.

Testing

All scenarios were tested: booking, payment, and feedback forms. Testing covered multiple devices and browsers. Special attention was paid to loading speed and mobile usability.

Launch and training

After launch, hotel staff received access to the admin panel and instructions. Content is easy to manage: adding promotions, updating prices, publishing news, and photos without external help.

Results

The “Patriarch House” Hotel Complex now has a website that:

• looks modern and reflects the hotel’s status;
• displays rooms and services in a convenient format;
• enables direct booking and card payments;
• works seamlessly on smartphones and computers;
• supports multiple languages;
• can be updated by staff without programmers.

Business Benefits

The new website provided:

• Increased direct bookings: Reducing reliance on aggregators and commission fees.
• Higher trust: A modern website instills confidence in potential guests.
• Brand image improvement: The online presence matches the hotel’s level and strengthens its brand.
• Corporate client support: The conference hall section allows easy requests for commercial proposals.
• Convenient administration: Staff can update content independently.
• Ready for promotion: SEO optimization and analytics integration open new marketing channels.
• Revenue growth: Direct bookings increase profits without additional advertising costs.

FAQ

How long did development take?

The project was completed in 1.5 months, from analysis to launch.

Can the site be integrated with a hotel management system?

Yes, integration with a PMS for booking automation is provided.

Is online payment available?

Yes, payment services for prepayment and full payment are connected.

Who manages promotions and news?

All changes are made by hotel staff via the admin panel.

How does the site support corporate clients?

The “Conference Halls” section includes a commercial proposal request form and detailed service descriptions.

What is the development cost?

The price depends on functionality and project goals, but investments are offset by increased direct bookings.

Conclusion

The new website for the “Patriarch House” Hotel Complex has become a modern tool for attracting guests and increasing sales. It reflects the hotel’s level, enables direct bookings, and strengthens the brand image. The site operates daily, helping grow the business, build client trust, and reduce intermediary costs.